The Art + Science of building muscle as a skinny guy.

On this page I'm going to give you some lessons on building muscle, consistency. 
Here's how the lab helps

We help skinny guys cut through the b.S and focus on the 3 areas that matter...

Mindset Engineering
Half of the battle is actually doing what you said you’d do, setting better goals, building habits and overcoming self-doubt.
Nutrition Stategies
Get nutritional strategies to grow faster, make better choices with food and remove the “just eat more” approach.
Movement + Workouts
You’ll get workouts and information for your body type from the ground up to get you the best results in record time.
“I applied the StoryBrand methodology -- the simple, StoryBrand process -- to the entire Day Designer brand, and sales quadrupled in the last half of the year.”
Jamie Cook
Gained 25 lbs with s2sf

The fastest, most sustainable way to build 20-30lbs of muscle, look and feel incredible as a skinny guy (that no one is talking about)

I’m going to show you the winning formula that will give you these exact results. All natural. No crazy hours at the gym. Regardless of how skinny you are right now. Ready?
By Dean Phillips, 
November 11, 2019
You need to know something so we’re all on the same page.

The reason most of the (mainstream) advice typically doesn’t get the same results for skinny guys is because its not designed for the skinny body type.

It might be surprising but skinny dudes (I’m talking real skinny guys) benefit from the minority of fitness advice out there. 

Most of the “bulk-up” advice in the industry right now is for guys who already have average (or better) genetics, and the rest is for guys who need to drop the pounds, not gain them!

So, if you’ve been stuck thinking, “I can’t build muscle. I’m gonna be a skinny guy forever”  then what I’m about to show you why you might be why you have failed in the past…

So with that, let’s talk about what is normally said in the fitness industry, and why it doesn’t work...

The Typical “Bodybuilding” Method

The body part split. Training often. Muscle damage. See food diet. Blah blah blah...

That’s the primary principal most of the programs out there follow.

In other words:

Lift heavy (and often). Eat. Sleep.

If it were that simple then most guys out there would be jacked, Hollywood-looking spartans already.

But it isn’t. Although most meatheads would tell you otherwise.

Training heavy isn’t all you need to do in order to build a better body. In fact, it can work against you if you’re a skinny guy , leaving you exhausted and unable to recover fast enough to grow.

If eating as much as possible (the see food diet) was all you needed, then surely you’d have done it by now. You just need all the fast food, ice cream and steak in the world, right? 

The reality is, what you eat, how much and how often (skinny dudes typically have a pretty weak appetite) are all key factors that could be preventing you from seeing results.

However, allowing yourself to recover (i.e. resting) is something I totally agree with. Although, that doesn’t mean you have to sit on the sofa and sleep all day in order to lose your life to fitness.

Instead, there’s a better way…

One that’s not only incredibly effective at helping skinny guys add muscle to their body, in all the right places, but it's one that’ll give you the tools you need to live a healthier, stronger body (and life) for the long term.
Continue to the next page
P.S. What I’m about to share is going to piss a few people off, especially in the fitness blogging space...

But if you stick with it, then what you’ll have is a way to consistently build muscle as a skinny dude - no matter where you currently are.

Let’s dive in.

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